Vacuum-formed display unit with integrated LED edge lighting — from concept to delivery in six weeks, entirely in-house.
Coca-Cola Hellas wanted a free-standing display for the summer campaign — tall enough to be seen from the end of the aisle, sturdy enough to take customer handling, and light enough to ship to 240 stores in two weeks.
The brief arrived in early July, with campaign launch on the first Saturday of August — six weeks from brief to installation. We designed in 3D, prototyped within 5 days, and shipped with LED edge lighting integrated into the top shelf to cut through supermarket lighting.
We chose vacuum forming for the main body — it lowers cost across 240 units without compromising quality. The LED strip is battery-powered and fits on-site in 30 seconds.
Display solutions →Discovery call, CAD design, 3 renders for approval.
Vacuum-form test, structural validation, packaging mock-up.
Physical sample presentation at Coca-Cola HQ. Final tweaks.
240 units, 5 working days, full QA pass.
40 pallets, distribution to 240 stores nationwide.
Campaign live, store-by-store install support.
Production took our brief and gave it back as a finished thing six weeks later. Every store had its unit on time.
The campaign ran from August to September 2024 across 240 AB Vasilopoulos and Sklavenitis sites. Every unit was installed before campaign kick-off.