01 / 05 · Partner identification
Tell us who you are. Name, company, role, contact. All data is kept encrypted and used only for this brief.
02 / 05 · Channel & Goal
Which channel? For which launch? These two fields trigger the Value Engineering analysis — they tell us where the stand will live and what life-cycle your campaign has.
Application channel
SM
Super Markets Heavy-use, mass FMCG.
RB
Retail & Beauty Design-led retail & cosmetics.
PH
Pharmacy Trust & ergonomics.
HR
HORECA Hotels, restaurants, café, bar.
KC
Kiosk & Convenience Compact, impulse, small-format.
EX
Exhibitions Booths & trade shows.
EA
Events & Activations Brand experiences & sampling.
YC
Your Channel Tell us your space.
Project goal
NEW
New product launch Product launch
Maximum shelf visibility on launch day — OTIF critical.
SSN
Seasonal promotion Seasonal campaign
Limited-life campaign — flat-pack & paper usually ideal.
PRM
Permanent presence Permanent presence
Long-life retail — premium materials (metal, MDF, plexi).
Product type
Select… Floor Stand Counter Stand Display System Gondola / Shelving Pallet Wall Unit Shelf Tray / Vacuum POS Accessory
Estimated quantity
Select… Prototype (1–5 units) Pilot (5–50 units) Regional rollout (50–200 units) National rollout (200–1,000 units) Large scale (1,000–3,000 units) Multi-market (3,000+ units)
Budget range (per unit)
Select… Under €15 €15 – €35 €35 – €75 €75 – €150 €150+ Not sure yet
03 / 05 · Preferred material
Do you have a material preference? Pick if you know — multiple selections are fine. If not, the Engineering team will propose via Value Engineering after the briefing.
M01
Paper & Cardboard Economical, fast, 100% recyclable.
M02
Metal Industrial durability, permanent builds.
M03
Plastic (PVC/Forex) Flexible, lightweight, color-true.
M04
Wood / MDF Warmth, prestige, CNC precision.
M05
Plexiglass Premium transparency — Wow Factor.
M06 · Premium
Premium / Mixed materials Premium mixed-material builds — strategic advisor approach.
Sustainability constraints (optional)
04 / 05 · Estimated timing
When do you want the stand installed? This date activates the OTIF promise — On Time In Full. From here, our team works backwards.
Desired installation date
—
Lead time check: Select a date
Delivery
Select… Delivery to our warehouse Direct-to-store delivery Mixed — see notes
Installation
Select… Yes — install by us No — delivery only Let's discuss
05 / 05 · Upload brief
Get data flowing for strategic analysis. Upload whatever you have: brand guidelines, references, existing drawings, market research. The more data, the more accurate the initial Value Engineering analysis.
Drag files here or browse from your computer
Browse files PDF · DOC · DOCX · up to 10MB per file
Notes about the brief (optional)
I agree to the privacy policy and allow Production LTD to contact me about this strategic briefing. 